Global competition and economic slowdowns are forcing organizations to rethink how they operate. Retailers, realtors, insurers, bankers and asset managers need to understand their markets, optimize site selection, boost their marketing efforts and deliver goods and services faster than their competitors to succeed.

Now is the time to invest in GIS, a sophisticated mapping technology that has helped many organizations overcome operational challenges and drive improved profitability. It leverages all of the geographically-referenced data that exists in your corporate systems -- such as demographics, customer and sales records, territory and market data -- to uncover what might not otherwise be visible or understood in a multipage report or complex spreadsheet.

ArcGIS is a robust platform that allows you to manage, analyze and display your data so that you can make the best, most informed decisions. It gives everyone in your organization the ability to discover, use, make and share information and maps from any device, anywhere, anytime.

Many of our partners are advancing marketing analytics with innovative work that's worthy of recognition. But we feel that Esri Canada deserves special recognition. The company has supported our growth with tools and infrastructure since our founding. And this past year, our collaboration to add a segmentation component to Esri Business Analyst (Canadian Edition) will make it even more powerful in helping users make smarter decisions about site selection, trade area analysis and target marketing.

Jan Kestle, President and Founder, Environics Analytics

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Areas of Focus

Customer Analysis
Uncover critical customer information and determine where particular campaigns will be well received.

Market Analysis
Esri's location analysis tools and market data enable you to identify competitive threats, product demand and where the most profitable markets are hidden.

Risk Management
Manage risk by combining critical information into a single dashboard that can be viewed statistically and geographically.

Site Selection
GIS allows you to display and analyze your proposed site's proximity to urban centres, competitor locations, suppliers and transportation networks.

Territory Management
Esri's GIS solutions make sense of data to effectively track, manage and protect your sales and inventory.

Facility, Property & Asset Management
Companies can visualize and analyze their assets for acquisition, tracking, maintenance, management and disposal of real property and capital equipment.

Supply Chain Management
Model supply and delivery points to control the efficiency of your supply chain operations and manage the costs of your fixed assets.

Logistics
Track assets in motion and calculate accurate drive times for precise routing, scheduling and optimization.

Highlights